How does a store that carries funny novelty bath salts and “redneck wine glasses” maintain a modicum of class? Twisted Goods pulls it off and then some, if the elegantly clad shoppers handling the store’s designer handbags and ogling artisan jewellery are any indication. The trendy gift and home decor boutique sells everything from wine accessories to wall art featuring meaningful messages.
With the motto “nothing you need and everything you want,” the store is a reflection of its founder, Shashi Behl. An effervescent dynamo, Behl is effortlessly and up-to-the-minute stylish, with a well-developed sense of humour and whimsy. She personifies the fact that fashion and fun are not mutually exclusiv. Behl opened the first Twisted Goods in 2001 in Saskatchewan. The store’s two Saskatoon locations are now owned by a former employee while Behl owns and operates three in Calgary including her flagship Market Mall location.